How to hide Swipe Night choices on Tinder

Tinder Swipe NightThis first-of-its-kind, interactive experience gave Gen-Z plenty of ways to break the ice. Tinder Swipe Night The Swipe Night story is a first-person, apocalypti

How to hide Swipe Night choices on Tinder

Tinder  Swipe NightThis first-of-its-kind, interactive experience gave Gen-Z plenty of ways to break the ice. Tinder Swipe Night The Swipe Night story is a first-person, apocalyptic adventure where at key turning points, Tinder members decide what happens to them next. Players choices dictate more than just the story; they also impact who they match with and what

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This first-of-its-kind, interactive experience gave Gen-Z plenty of ways to break the ice.

Tinder

Swipe NightMike Woods Immersive DirectorKarena Evans Live Action Director72andSunny AgencyCabin Edit Post Production

The Swipe Night story is a first-person, apocalyptic adventure where at key turning points, Tinder members decide what happens to them next. Players choices dictate more than just the story; they also impact who they match with and what they will chat about once the epic journey ends. Now that half of Tinder members are Gen Z (18-25), weve built an entire experience that speaks their language. We cant think of a better way to break the ice than over emojis and the apocalypse.

For four Sundays in a row, a new part of the Swipe Night adventure took place live, right inside Tinder.

From 6 p.m. - midnight, any active Tinder member in the U.S. had the chance to experience the apocalypse together. Because, lets face it, if we knew the world was ending, we wouldnt want to go it alone. Swipe Night follows a group of friends played by Angela Wong Carbone (Chinatown Horror Story), Jordan Christian Hearn (Inherent Vice), and Shea Gabor, led by none other than you.

As the story unfolded, youll face moral dilemmas and practical choices, with only seven seconds to decide and no going back.

After each Swipe Night story release, critical choices will be added to members profiles, showing which decisions potential matches did or did not make. And all of this new information will make for plenty of material for post-apocalyptic banter.

Swipe Night on tinder is so much fun and best believe if you didnt save the puppy Im swiping left
F**k astrology tell me your swipe night decisions
If you covered for Graham we cant be friends. Periodt. #SwipeNight #iykyk

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ADC[4] [Read More]ADC

Gold  Video: Interactive Video

Gold  Social Media: Wildcard

Gold  Craft in Online / Mobile Content Strategy

Bronze  Craft in Online / Mobile Use of Technology

AICP Next[5] [Read More]AICP Next

Winner  Digital Experiences

Winner  Integrated Campaign

Shortlist  AICP Next

Shortlist  Creative Data

AICP Post Winner  Vertical Video

Andys[2] [Read More]Andys

Winner  Idea

Shortlist  Reset

Cannes[9] [Read More]Cannes

Grand Prix  Film: Innovation in Branded Content

Gold  Social + Influencer: Social Insights & Engagement

Silver  Media: User of Branded Content Created for Digital

Silver  Digital Craft: Personalized Storytelling + Experience

Bronze  Comm. Mobile: Content for User Engagement

Bronze  Film: Fiction Film (5-30 mins)

Bronze  Brand Experience: Use of Mobile

Shortlist  Digital: Video / Moving Image

Shortlist  Brand Experience: Media/Entertainment

Clios[7] [Read More]Clios

Gold  Branded Entertainment + Content: Digital / Mobile

Gold  Experience / Activation: Other

Bronze  Creative Use of Data

Bronze  Direct: Other

Shortlist  Digital / Mobile: Emerging Tech

Shortlist  Digital / Mobile: Other

Shortlist  Innovation: Medium Innovations

D&AD[5] [Read More]D&AD

Graphite Pencil  Media / Use of Entertainment

Wood Pencil  Experience / Gamification

Shortlist  Film Advertising / Interactive Film Advertising

Shortlist  Film Advertising / Innovative Film Advertising

Shortlist  Entertainment / Immersive

Epica Awards[5] [Read More]Epica Awards

Grand Prix  Digital

Gold  Online + Mobile Services

Silver  Social Networks

Silver  Mobile Campaign

Bronze  Media Innovation + Trad. Media

FWA[1] [Read More]FWA

FWA Of The Day

One Show[10] [Read More]One Show

Gold  Innovation in Social Media

Silver  Innovation in Branded Entertainment

Bronze  Online-only Video: Interactive Video

Bronze  Mobile-First Video: Over 15 Seconds

Shortlist  Craft: Use of Technology

Shortlist  Creative Data: Storytelling

Shortlist  Digital Craft Creative Use of Data

Shortlist  Innovation in Digital Craft

Shortlist  Direct: Targeted Online Video

Shortlist  Innovation in Film

Webbys[4] [Read More]Webbys

Winner & Peoples Voice Winner  Advertising, Media & PR: Advertising Campaigns Brand Strategy

Nominee  Video: Branded Entertainment Scripted

Nominee  Video: Branded Entertainment Experimental & Weird

Nominee  Advertising, Media & PR: Individual Game or Application

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